Are you satisfied with us its performance and the revenue it generates?
Does it elevate your brand?
or was it created quickly, just to ‘get it up there’?
Many websites are built quickly. Either it was do-it-yourself type website or even another web design
company. For the business owner just getting started and working with a limited budget, this is often the
starting point. You can establish a web presence, direct your customers there and bring in the money.
I do get it and confess I’ve encouraged new business owners to go ahead and ‘get it up there’. I do not
think it’s the best way, especially when you’re no longer a new business.
if you’ve been in business for a few years, no doubt your business has evolved and looks a little different
than when you started. More then likely, it looks different than you imagined. Who you are and what
you’re about – your brand – is more clear to you now and your products and services are shifting to
reflect that.
Whether you’re where you intended to be or somewhere you couldn’t have dreamed of, has your website kept pace with your evolution?